PRODUCT OWNER / UX DESIGNER / UA
PIVOTING MERGE SUSHI TO MERGE CAR
I lead the effort to dramatically reduce the game’s CPI, improve the retention and ARPU through data analysis and design iterations.
COMING SOON
ART DIRECTOR / UX DESIGNER
REDESIGNING PREMIUM SALE FLOW
I helped the game to reach historic daily revenue by identifying problems and creating a new flow and presentation of premium sale.
VIEW CASE STUDY
ART DIRECTOR / UX DESIGNER
DESIGNING A UGC ECOSYSTEM
The greatest content comes from the players. I lead the inititive to promote and reward players for UGCs.
COMING SOON
COPYRIGHT @ Jay Tang 2019. CONTACT ME AT JAYETANG@GMAIL.COM